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Flat 94

Welcome to the world of Flat 94. This is a highly informative guide to who does what on the baggage pages and their unfortunate predilections. Print them out and play Top Trumps or construct fantasy sexual acts involving various members of our team. We have given all our main contributors percentage grades according to these handy categories:

swearing quotient: a simple analysis of the particular writers propensity to use base language in any given review.
embarrassing personal details: a mark allocated for a writer's ability to make hidden or not so hidden allusions to personal strife. For an example see Dave's Now-legendary Lightning Seeds album review.
gag ratio: if there is an obvious gag to make we hope all baggage writers will get it in. Hooray, get it in. Ha ha.
rant ratio: the highest percentages go to those who, if given to genocide, would distinguish in terms of musical taste. The people who wouldn't know a balanced viewpoint if it whacked them over the head.

Editorial team

  • Ben Ladkin (send records to him!)

    Position: Editor   swearing quotient: 79% epd: 86%
    Age: 22   gag ratio: 75% rant ratio: 77%

    An expressive writer who can't help but use the word 'pontification' if needed. Early reviews showed an alarming amount of epd but has stopped writing that stuff since realising that some people occasionally read his reviews. Has also tried to stop swearing but finds it fucking difficult.

  • Dave Addey (any inquiries about the website)

    Position: Designer   swearing quotient: 75% epd: 92%
    Age: 22   gag ratio: 89% rant ratio: 69%

    The most lazy workaholic we know and the man who puts this Internet thing together. His indie kid leanings give his reviews an apologetic air and he has resorted to an alarming use of epd when faced with particularly mediocre albums. However, he's always there with a good gag. Large breasts.

  • Tim Sismey (complain to him about writers)

    Position: Contributions editor   swearing quotient: 56% epd: 72%
    Age: 22   gag ratio: 82% rant ratio: 94%

    A very disciplined writer, Tim knows both how to spell and how to use punctuation. He doesn't like to swear as his Mum reads the Baggage (check out Tim's Mum's home page for more details) but he does get in a lather about various aspects of the music scene which he shaves off every other month in the misnomer that is 'Wofmer'.

    Writers

  • Malcolm Phillips

    Position: Buggered if we know   swearing quotient: 65% epd: 30%
    Age: 21   gag ratio: 71% rant ratio: 89%

    Malcolm does something to justify his own mention in the credits every issue, but we've absolutely no idea what it is. He generally shouts at computers and punts around on the swivel chairs whilst playing music that scares Dave- I guess you'd call him the sanity on the editorial team. You'd think his height and superior intellect would make him unbeatable, but his continued misguided support of Aberdeen FC brings him back down to the level of us mere mortals.

  • Jon Spank

    Position: Dance editor   swearing quotient: 76% epd: 74%
    Age: 21   gag ratio: 86% rant ratio: 67%

    The nearest the baggage has to a pin up. He buys clothes regularly, he can dance and he's got a silly made up name that intrigues a certain type of woman. I think you know who you are. He knows everything there is to know about dance music and manages to suggest names like 'platter patter' without the rest of us laughing him out of the room.

  • Elliott Pritchard

    Position: Elliott   swearing quotient: 55% epd: 49%
    Age: 21   gag ratio: 94% rant ratio: 86%

    An eccentric writer whose gags follow a labyrinth like complexity which seems quite simple after a conversation with him. Has a love of all things pop yet his record collection can only be called obscure. Also answers reader's letters, and Oxford students' crap library queries. Sellout.

  • Drew Hird

    Position: Flaming Lips contact   swearing quotient: 84% epd: 65%
    Age: 21   gag ratio: 82% rant ratio: 76%

    Drew knows everything about alternative American music and has a particular predilection for Flaming Lips which is a lot less interesting when you realise that they are a band. His reviews are always balanced and informative unless something really pisses him off, or it's late at night.

  • Nathan Smith

    Position: In bed   swearing quotient: 88% epd: 76%
    Age: 21   gag ratio: 72% rant ratio: 94%

    Known as 'the sleeping one' for obvious reasons, although don't tell his new employers, Nathan enjoys telling it like he sees it i.e what he thinks is great is great and everything else is a huge pile of steaming poo. Currently larging it with women in bikinis in the States. Not that we're jealous, oh no.

  • Mark Smith

    Position: he's not fussy   swearing quotient: 75% epd: 79%
    Age: 26   gag ratio: 56% rant ratio: 54%

    The man most likely to make women say; "ooh, he's so lovely!" yet underneath that spongy, friendly surface lies a different beast altogether. Moving on though, he likes anything with a good tune and if it's also got a trip hop beat and a sumptuous woman's voice then he's as happy as a pig in muck ... damn I wasn't going to mention that.

  • James Hedge

    Position: hi-brow, lo-fi   swearing quotient: 86% epd: 75%
    Age: 20   gag ratio: 79% rant ratio: 78%

    James is an enthusiastic writer who knows about everything low fi. He writes with a liberal sprinkling of cheap gags and is never one to dismiss a good bit of dissonant feedback.

  • Guy Edwards

    Position: Britpop consultant   swearing quotient: 75% epd: 87%
    Age: 20   gag ratio: 95% rant ratio: 89%

    Guy's reviews are always laden with gags and tales of school music lessons and other such universal reference points so he scores highly in every department. He would be the Platonic ideal for a Baggage writer if he didn't like so much average Britpop. Not ones for holding grudges though, we laugh like drains when reading his reviews.

  • Luke Heeley

    Position: Over the road from the office   swearing quotient: 55% epd: 30%
    Age: 20   gag ratio: 70% rant ratio: 50%

    Luke has been newly promoted, due to his fantastic ability to review things given to him whilst in his dressing gown at 11am on a Saturday, and produce stonking Spinal Tap-referencing reviews in no time whatsoever.

  • Alyson Fielding & Alison Grant

    Position: Iodine proprietors   swearing quotient: 55% epd: 65%
    Age: 44 (combined)   gag ratio: 84% rant ratio: 64%

    The two Ali(y)son's are the Baggage's best blaggers.If you're reading something nice about bis in these pages then there is a good chance it's by one of them. Oh, and Alison is getting married, so congratulations to her and Ed.

  • Stuart Henderson

    Position: Movie mogul in the making   swearing quotient: 60% epd: 50%
    Age: 21   gag ratio: 77% rant ratio: 52%

    A reliable writer, that is you can rely on him to always give us his reviews on a bit of paper rather than on disk. Bastard. But we let him off because of his wit, charm, and little Tintin fringe.

  • Mark Shaw

    Position: Post-rock and synthpop correspondent   swearing quotient: 72% epd: 30%
    Age: 21   gag ratio: 81% rant ratio: 89%

    Mark is always late. Always. His writing is usually in on time, but never lend him anything ever, because Malcolm only just got back tapes that he lent him two years ago!

    Contributors

  • Sophie Hetherington

    Position: Trainee accountant with posh flat   swearing quotient: 63% epd: 66%
    Age: 21   gag ratio: 78% rant ratio: 72%

    Formally a fan of the Wildhearts and Therapy?, Sophie has had to put up with the musical fascism of the Baggage yet has emerged remarkably unscathed. She is now earning lots of money and driving a flash car and having drug raids on the flat upstairs. And who said chartered accountancy was boring?

  • Nina Power

    Position: Out of her head   swearing quotient: 84% epd: 70%
    Age: 19   gag ratio: 65% rant ratio: 86%

    Nina impressed the Baggage team by being late for her very first writers meeting because she had been buying records, and by being drunk in the second one. A true music addict, she can always be counted on to get a last-minute review in, even if she was so pissed she couldn't remember the gig.

  • Rachel Barnes

    Position: Voice of reason   swearing quotient: 40% epd: 60%
    Age: 19   gag ratio: 41% rant ratio: 20%

    Rachel is the calm in the storm that is the Baggage. Never afraid to confess that she doesn't know anything about the band she is reviewing (as opposed to bluffing, as some might), she always gives clear-headed, uncynical reviews that make the rest of us wish we weren't quite so jaded.

  • Tim Down

    Position: Proofreader   swearing quotient: 86% epd: 50%
    Age: 22   gag ratio: 67% rant ratio: 80%

    Tim knows his own mind, and doesn't mind sharing it with others, which is generous of him. He is also a pedantic so-and-so, which makes him perfect for the arduous 2am job that is proofreading the Baggage, trying to find all the Wofmers and smelling pistakes.

  • Max

    Position: Rock star   swearing quotient: 78% epd: 72%
    Age: 19   gag ratio: 81% rant ratio: 77%

    Max's band, Pinstripe, followed in the hallowed footsteps of Danny Baker and the Big Box Powders to win the talent contest at Warwick University. His writing is Britpop friendly and his ability to spot a gag shows promise.

  • Gemma Oriel

    Position: Nice human being   swearing quotient: 56% epd: 62%
    Age: 20   gag ratio: 61% rant ratio: 57%

    For two years Gemma has conscientiously written about whatever crap we have given her to review and particularly appreciated the Boyzone album arriving at her doorstep.

  • Ben Care

    Position: Baggage hat-wearer   swearing quotient: 60% epd: 40%
    Age: 20   gag ratio: 76% rant ratio: 58%

    We've been pleased with everything Ben has done for us so far, but his writing to date shows an as-yet-untapped potential that makes us think that there is a seam of vitriol just waiting to be mined, which will make him a force to be reckoned with.

  • Geek The Girl

    Position: List Compiler   swearing quotient: 82.3% epd: 64%
    Age: 22   gag ratio: 88% rant ratio: 72%

    Tilusha (as she is more commonly known) spent far too much time at school reading Smash Hits and compiling odd questionnaires for her friends to fill in. She has now taken all the useless information that this equipped her with and has turned her hand to scrupulously compiling lists of things for us to publish every other month.

  • Sam Nepotism

    Position: Stooped   swearing quotient: 62% epd: 89%
    Age: 20   gag ratio: 77% rant ratio: lots

    Sam has read far too many books, and as a result knows too many long words and too many quotes by famous people. A year trekking around America using other people's email accounts has not made him any easier to understand, less likely to mortally offend people or any more like a girl (it's Sam as in Samuel, not as in Samantha). Any queries about Sam's work should be referred to a really big dictionary

    Thanks (people without whom the baggage wouldn't be the thing it is today and irregular contributors who pop up now and then):

    helen sykes and mandy pollard, lucy burgess and the suit, sam ladkin, tony donovan, tom hatfield, katia rea, adam marks, simon mcillhinney, jane batty, rob hale, ben jones, chris duerden, chris grocott, andrew price, gareth davies, ollie webb-carter, bianca incocciati, naomi paget, guy harling, chris and james from dead america, ellen dewachter, catrin reece, guy miller, J blakeson, jon head, mark theobold, dj kurtz and special thanks to marketingnet for the site, leap for the trips to mcdonalds, Limehouse for the printer, Efficiency for being nice and giving us cheap printing, and keith for 'things'.

    Back to the Baggage home page.

    All original text and images are ©1998 RetroActive Baggage, and may not be reproduced, either in print or electronically, without prior written consent of the publishers.